2011-2012 Committee Chair

Gladys Reed, Chair BankUnited

Membership Growth & Retention Goals

Produce volunteer driven membership campaigns which generate new members, member renewals, and new sponsorships:
• Exceed sales by 15 percent from the previous year
• Increase corporate team participation by 25 percent
• Implement advanced training for participating corporate teams

Enhance the ambassador program by creating existing member and new member connections
• Host Ambassador Table at monthly Trustee Luncheons and Chamber Signature Events
• Highlight new members to ease integration and accelerate member engagement
• Create monthly list of non-active Chamber members and in a collaborative effort of staff and volunteers ensure their renewed involvement

Develop new added value membership opportunities for each level of membership.

Survey membership to ascertain minority classification and analyze results in order ensure diversity within the Chamber’s membership.

The Greater Miami Chamber of Commerce Membership Campaign is an annual all volunteer driven initiative that is designed to not only recognize and reward members for bringing in new memberships, sponsorships and advertising but also set a platform in which companies gain marketing visibility as a result of their hard work. Within the span of the campaign members have the opportunity to attend complimentary networking receptions, win prizes, and have an opportunity to earn a spot on the Campaign Victory Trip. This is a great way for members to get involved and stand out amongst top business leaders in South Florida.

Campaign Dates

February - June

Additional Information

Contact: Diana Pubchara, 305-577-5472 | dpubchara@miamichamber.com